Do you often get worried that you don’t have enough content to share with your audience?
Maybe you are looking around online and checking other people’s posts wondering what you can do for your business!
Is your online presence lacking a bit of spark? What about your audience, are they engaging with your content on a regular basis?
Often times we overthink what we write or do with our social media content strategy and then it all starts to be super complicated and very overwhelming. I get your frustration!
I’ve been active on social media platforms for a few years now and I can confidently tell you that it all boils down to these 3 points below. When you have this in mind, it all makes perfect sense and it will help you with outlining your content strategy.
So, let’s talk about these three areas which you should focus on:
Find engaging groups WHERE your audience is hanging out and seeking a solution to their problem. When you know exactly who your audience is, it becomes easier to find those places where they are hanging out. Genuine online community groups are great to find and help your audience to move forward with whatever struggle they are going through. Choose wisely what groups you should join. However, if you feel that you are not in the right group of people, politely step away. It takes time to find the right group. Some groups are too toxic and not the best choice. Whilst other groups are amazing and full of expert information and packed with your ideal audience.
Use social media to LISTEN to your audience “wants”. Listen to them carefully and read in between the lines of what they are not saying. Once you know exactly what they are looking for then all you need to do is create an amazing offer that is going to solve their problem and deliver that to them.
- Create and deliver content that your tribe needs. Figure out what they WANT and give them what they NEED. It’s as simple as that. There is no time to overthink and overcomplicate matters. Your audience needs you to show up and to mentor them through the struggles.
I’ve compiled 30 simple content ideas for you to use and to help you get unstuck in the “what shall I post about”. I know that you are a very creative and determined high achiever and this is what it gets in your way. Your mind is spinning with “what to do next and how to do it” and is blocking you from taking action and following your dreams and desires. You doubt yourself and that is keeping you small.
“An idea not coupled with action will never get any bigger than the brain cell it occupied.”~Arnold Glasow
It’s a Wrap
I showed you 30 different ideas that you can create for your social media content strategy. I hope you enjoyed it! What I would like you to do now is to grab a hand full of those ideas and put them into practice. Or even better still, put your own spin on them and innovate. Remember that there is no right or wrong way of doing something but implementing and taking action is going to put you one step closer to where you want to be.
Let me know in the comments what ideas have come up for you after watching the videos?